How Every Creative Can Help Fix the Junior Talent Crisis
It’s Nice That co-founder Alex Bec on the junior talent crisis AI is accelerating – and the small, doable acts every established creative can take to close the gap.
The Race to Give AI a Face
AI companies are racing to give their products a personality. But building a character people actually care about takes more than a clever design. It takes consistency, patience and a clear sense of what a brand stands for, writes Kevin Walker, chief creative officer at Buck, part of Residence.
Kevin Walker
Creator-Directors Are Advertising’s Most Wanted Hire – Here’s Why
As brands scramble to find talent who can shoot, direct and star in their own work, Gracie Koh’s move to Sibling Rivalry’s director roster signals a shift in who gets to make commercials – and whether traditional production is ready to let go of control.
Hannah Bowler
Uncut with Ayo Fagbemi, Co-Founder and Strategy Director at Explorers Club
Explorers Club co-founder Ayo Fagbemi explains why the studio refuses to hand work off between disciplines, why a brand has to live beyond its case study, and how a simple WhatsApp group became a global network of more than 350 Black strategists.
Alex Zeevalkink
Watch: The Director Building a New Creative Renaissance
He’s turned people’s heartbeats into living artworks, translated brainwaves, and at the time of recording he was building an installation that places you inside the mind of an Alzheimer’s patient. Multidisciplinary artist Otto Plesner on why and how creativity can make the world a better place.
Rich Hewes
Why Effort Is Becoming Marketing’s Most Valuable Currency
Audiences are exhausted by optimization and can smell a shortcut a mile off. The agencies and strategists behind recent culture research argue that visible effort – not speed or scale – is now what earns a brand attention, and respect.
Hannah Bowler